THE ERA OF BOSIE

Pioneering at the unisex fashion trend amongst Gen Z, Bosie, a China-based aspiring brand, rolls out its first-ever fashion campaign celebrating the diversity in gender and sexuality. “The Era of bosie”, resists the stereotypical formulas of traditional commercials. Instead, it harnesses a surrealistic fantasy to sketch an intergalactic journey of exploring self and finding home, where the boundaries of gender disappear eventually. From the perspective of a mysterious traveler, you will be transported to different worlds where you are able to flee from reality and experience the unexpected wonders.

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