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001 THE WALL COLLECTION

DIRECTOR/ Joyce NG

BRAND / 022397BLUFF
COUNTRY  / China
RUNTIME / 12’ 58’’

“022397BLUFF 001 THE WALL COLLECTION 2021” was shot in designer 022397’s hometown: Guizhou, China. It is set in two locations of the Guizhou province, Kaili and Guiyang, constructing two parallel spaces between the city and the mountains. Kaili City is located in Qiandongnan Miao and Dong Autonomous Prefecture, a multi-ethnic city dominated by the Miao minority, and retains many primitive ethnic villages and tribes. Meanwhile, Guiyang, the capital city which serves as the political and economic centre of the Guizhou province, symbolises the modernisation the minority group must succumb to in one way or another.
Joyce NG developed a keen interest in the ancient Miao culture and wrote this story interspersed in the city and the mountains. The inspiration of this story comes from the daily traditions of the ancient minority, as well as the changes that come naturally in the 21st century. She questions the labelling of “minority” and definition of the opposing “majority” in a nation so vast and diverse in geography and culture.