Fashion Film Festival Milano and Vogue Italia joined together to support talent and celebrate the Italian fashion world.

THROUGH MY EYES presents ten among the most important Italian brands, through the eyes of ten young fashion filmmakers coming from all over the world. Each brand has been assigned to a filmmaker who created an original editorial film.

The outcome is a special collection of ten diverse and innovative fashion films, creating a variety of new communication media that talk about the future. Ten artists suggested ten possible paths towards the evolution of visual art, film and fashion.

Francesco Torricella for Larusmiani
Elena Petitti di Roreto for Alberta Ferretti
Senio Zapruder for Moschino
Georgia Tribuiani for Etro
Femke Huurdeman for Missoni
Emir Eralp for Armani
Marco Prestini for Gucci
Giulia Achenza for Pucci
Wiissa for Roberto Cavalli
Arice for Iceberg

The project has been launched in September during the Vogue Fashion Night Out and then screened out-of-competition during the three days of the festival.