Starting from its first edition, FFFMilano aims at being a platform where the audience can engage with current issues in the fashion industry. Therefore, the Festival will dedicate a great amount of contents to sustainable fashion, in order to offer the audience a chance to expand the culture of sustainability.
Today fashion represents one of the most polluting industries in the world, affecting not only the environment, but also human lives in their workplace. Every year, around 80 billion garments are produced worldwide, and unfortunately, consumers know very little about who makes our clothes, or the toxic conditions that exist in the manufacturing of fashion.
FFFMILANOFORGREEN will include this topic to the Festival’s contest section, creating the new category “Best Green Fashion Film” that will award the best fashion film that show a narrative involving sustainable realities within the international fashion scenario. Furthermore, FFFMilano will introduce meaningful special screenings and conversations to its programme and include among its jury, a major personality involved in sustainable fashion activism.